Häagen-Dazs is celebrating the recent opening of its new store at the Tanger Outlet Mall in Riverhead next week, and franchisee Sean Bhatija has some cool giveaways planned, including a chance to win free ice cream for a year.
The grand opening event will start on Saturday, August 31, continuing throughout the week with free cones and other rewards for customers. Scratch-off cards will be handed out with various prizes on them — Bhatija says every card is a winner — from free cones to free ice cream for a year, which he says is a $500 value.
The brand’s mascot Coneman will also be at the opening offering opportunities to take photos with guests.
Häagen-Dazs opened its first ice cream shop on Brooklyn’s Montague Street and still operates in the same location, more than 40 years later.